analytics

7 Affordable Marketing Analytics Tools to Save Your Money

Since we live in a data-driven environment, marketing analytics is a must-have skill for any marketer or a business owner. Effective marketers must be able to predict and adapt to daily changes. Using marketing analytics software and tools is one of the easiest ways to do this. It is not necessary to spend a lot […]

Why Analytics is Important In Social Media Marketing

The effects of social media in our daily lives are undeniably significant. Through this digital marketing platform, families are brought closer, lost relationships are reconnected. People are irrevocably introduced and launched into the global, digital community. The number of people using social media is at a staggering 4.2 billion out of a 7.83 billion world […]

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