One of the best things about WordPress is the wide range of free and premium WordPress themes to choose from. But before you start your journey on searching for the most visually appealing WordPress theme. You must first understand how a theme can immensely impact your brand, user experience and search engine ranking of your website.
Unknown to many novices, choosing the right theme is one of the most crucial decision they will ever make when using WordPress to run their website. With thousands of free and paid options available in the market. It is so easy to get overwhelmed on this part, especially if you don’t know the things to look for in a good WordPress theme.
It may not be obvious at first glance. But an unfitting WordPress theme can inflict serious damage not only to the overall performance of your website but also on your digital PR presence, online visibility and worst, on the bottom line of your business.
To summarized it all, here are the key takeaways from the infographic below from WP Shrug where they go into detail to give you the right approach and things to think about when looking for a WordPress theme to purchase.
- Know the pitfalls of choosing a poorly designed theme. This includes limited customization options, data migration issues, security vulnerabilities, poor SEO performance and difficulties when upgrading from your current theme.
- Know the considerations for choosing the best theme. This includes:
- Responsiveness
- Suitability to your website’s content.
- The Demo Contents – the stock photos and lorem ipsum texts that put within the theme.
- Appropriateness of features to your business needs.
- Choosing between paid and free themes
- Know the perks of using premium themes such as:
- Consistent and regular updates
- Offers greater flexibility
- Good customer support
- More detailed documentation
- Well-optimized for search engines
- Easy to customize
To learn more, check out the infographic below.
Steven Watts shows aspiring bloggers and WordPress website owners simple, practical steps for improving their WordPress websites. Check out his free WordPress guides and tutorials at WP Shrug. The free tips, explanations, and tutorials he provides are sure to take your WordPress website to the next level.
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